Meet Jack Eyers, “capable of disabled”, who overcame the questions of trust to be crowned by England

The Steam Athletics World Championship has been in full swing for a week at the Olympic Stadium at the East End of London. For people with disabilities, this is a rich source of inspiration – superhumans competing against superhuman, all achieving amazing athletic enthusiasm despite the chances they face. But it can also be a little daunting. Joining the scene on the right, 28-year-old Jack Eyers, a personal trainer, a modeling model, and the very first amputated lord of England

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Facebook Messenger is about to fill out ads

After Facebook users are forced to switch to a separate Messenger application to continue chatting, the social network starts to write ads to those who use it. Facebook said on Tuesday that it is testing Messenger advertising worldwide, as the world’s largest social media company is looking to further monetize its favorite chat service, which has 1.2 billion users a month. Ads will appear on the Messenger home tab, Facebook said, adding that users who click on the ads will

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Surging Netflix collects Nasdaq at the longest winning streak rate in 2 years

The Nasdaq Composite Index on Tuesday was on its way to booking the longest gain of more than two years and the first record approaching roughly a month, emphasizing a steady climb for the tech-centric benchmark and reflection in popular stores such as Netflix Inc. NFLX, + 13.54% Recently, Nasdaq COMP, + 0.47%, traded on record territory, and on the track recorded its longest winning streak in eight consecutive sessions from the ten-year period ending February 24, 2015, according to

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Facebook Newsfeed Algorithm History

Facebook’s News Feed algorithm is in a constant flow state. In the timeline below, we refer to major changes that businesses and businesses need to realize. With 1.98 billion active Facebook users, it is increasingly important for companies to be on the platform. If your company needs help with the current Facebook trend or maximize its reach on the net, call us and schedule a free consultation!

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7. You Can Now Create Value-based Lookalike Audiences

Facebook recently introduced two new solutions that help advertisers to target users who are more likely to take valuable actions after interacting with their campaigns. According to a blog post by Facebook, the value optimization works by using the purchase values sent from the Facebook pixel to estimate how much a person may spend with your business over a seven-day period. Your ad’s bid is then automatically adjusted based on this estimation, allowing campaigns to deliver ads to people likely to

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Facebook Added New Canvas Ads Templates & Other Updates

On June 7, AdWeek reported that Facebook introduced three new templates for Canvas Ads: Get New Customers, Sell Products and Showcase Your Businesses. Here’s a brief overview of each new Canvas Ads format: Get New Customers – Bring your stories from websites and landing pages over to Canvas to nurture interest in a friction-free fashion and drive customers to convert. Sell Products – Enable discovery and purchase of products and services in a visual and immersive way. Showcase Your Business

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You Can Optimize Who Sees Your Facebook Posts

While this feature’s been available for some time now, we figured you may have missed the opportunity. Every time you publish a new Facebook post, you’ll be able to use the Audience Optimization, to ensure the right people will see your Facebook page posts. Once you click on the Audience Optimization icon when publishing a Facebook page post, a new pop-up window will appear. You’ll be able to select which interests you’d like to particularly target with this specific post.

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Facebook Is Testing Video-format Cover Images

For some time now, Facebook has collaborated with selected brands to test using video-format cover images. As reported by AdWeek, Facebook has been working with Netflix and Flixel Photos to experiment with the new cover image style. Currently, the video-format cover image isn’t available to all brands. However, once the new feature will be rolled out globally, you should follow these specs to create a successful cover video: Cover videos must be at least 20 seconds long, but no more

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Facebook Will Have Stricter Rules Against Clickbait

To help its users see fewer clickbait stories and find more authentic ones, Facebook recently made three new updates. Clickbait targeting is now done on an individual post level, not only on the domain and page level. To make the decrease of clickbait more effective, Facebook will look separately whether a post’s headline withholds or exaggerates information. Moreover, to clean up its social network, all of these algorithm updates are also tested in foreign languages. At the moment, Facebook can

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You Can Now Create Full-Width Ads for the Audience Network

On May 25, Facebook announced that they’re adding a new full-width ads format for Facebook Audience Network, its mobile advertising network. According to a Facebook’s study, full-width ads increased the ads’ user engagement (CTR) by 58% and monetization (CPM) by 34%. The new full-width ad format is now available to all mobile web publishers on Audience Network through header bidding. Taken from adespresso.com

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Advertisers Get More Control Over Ad Placements

Facebook will launch some new tools to provide advertisers more control over their ad placements in Audience Network, Instant Articles and In-Stream Ads. Over the next few months, the ad network will launch additional controls to let advertisers exclude some ad placements by blocking lists of publishers & apps. According to a blog article by Facebook: We will begin offering upfront, publisher-level transparency across the Audience Network, Instant Articles and in-stream ads on Facebook.” The updates include: Higher pre-campaign transparency

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Top Facebook Updates That You Can’t Afford to Miss – June 2017 Edition

While you’ve been busy getting ready for that summer vacation, Facebook’s been working hard on some cool updates. In this June 2017, Facebook introduced some new ad formats, ramped up its battle against clickbait, and it is (finally) giving advertisers more control over their ad placements. As always, we’ve done the hard work for you and collected all the top Facebook news you need to know right now. Taken from adespresso.com

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Scottish voters targeted by ‘dark ads’ on Facebook

Political ads target specific users on Facebook in Scotland, BBC Scotland data show. All major parties seem to have been affected by voters with so-called “dark ads” – tailor-made messages that are visible to a particular audience. SNP and Lib Dems used revenue-generating ads while conservatives and employees targeted users in key locations. The data gathered by “Who’s Going For Me” and the local office are not exhaustive and rely on volunteers. Last month, British Information Commissioner Elizabeth Denham launched

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Facebook’s Role in European Elections Under Scrutiny

Lawrence Dodd lives in one of Britain’s most militant electoral districts and has been almost daily covered with ads from major political parties on Facebook. About a month ago, he tried to find out why. Mr. Dodd, a musical instrument manufacturer in northern England, joined the experiment. He and some 10,000 others provided their data on a voluntary basis, enabling real-time researchers to track which political ads appeared in their Facebook newsletters when Britain’s elections were approaching the election. Their

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Facebook wants to be ‘hostile’ to terrorists

Facebook says she wants her platform to be “hostile” to terrorists after the London strike has left at least seven people this weekend. Simon Milner, Director of Company Policy, released a widely-announced statement on Sunday that the social media platform is “aggressively” to remove terrorists’ content. “We want Facebook to become a hostile environment for terrorists,” he said. UK Prime Minister Theresa May has previously called for closer regulation of the Internet and said on Sunday that terrorists should abandon

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Facebook is becoming a key instrument of the political message of the parties

Political parties suddenly spend much more money on targeted digital advertising on Facebook. Are they profiling users and customize messages specifically for them? Something will appear on your Facebook. He says Jeremy Corbyn is a threat to national security. Or that Tereza May is too frightened to debate. And yet, the same ad is not in your friend’s source. How did they know they would focus you? During the 2015 elections, British political parties spent about £ 1.6 million on

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Expanding Facebook Fundraisers to More People and Causes

Facebook is a place where people join together to connect with their communities and support each other in a meaningful way. Today, we give people a different way to mobilize the causes they care for, by extending their personal fundraisers to all over 18 in the US and adding two new categories – community and sport. We began testing a personal fundraiser, a new product that allows people to earn money in March for a friend, a self-help, or a

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Facebook Algorithm Changes

Facebook’s News Feed algorithm is in a constant flow state. In the timeline below, we refer to major changes that businesses and businesses need to realize. With active users of 1.71 billion a month active Facebook, it is still critical to getting businesses on the platform. If your company needs help with up-to-date trends in Facebook’s latest trends or maximum reach on the web, call us and schedule a free consultation! Links to Low-Quality Sites to Be Diminished in News

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New updates to lower the Clickbait title

People tell us that they do not like stories that are misleading, sensational or spamming. This includes clickbait headlines that are designed to attract attention and attract visitors by clicking the link. In an effort to support an informed community, we’re always working to find out which stories the click headlines might have to show them less often. Last year, we updated News Feed to reduce stories from sources consistently published by clickait headlines that hold back and exaggerate information.

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